Samsung Flips Out With the Colorful Galaxy Z Flip3 Bespoke Studio

The truth is when it comes to smartphones today, nearly every upper-tier model features specs delivering fantastic performance. This glut of capable devices has spurred on manufacturers to (finally!) begin differentiating themselves with physical features to distinguish themselves from the monolithic slab shape that defines the majority of smartphones. Case in point: the launch of Galaxy Z Flip3 Bespoke Studio.

Five Samsung Galaxy Flip3 smartphones with one partially opened.

The Galaxy Z Flip3 is already an innovative foldable design showcasing Samsung’s mettle for exploring interesting form factors. The Galaxy Z Flip3 has both a foot in the past (flashback to those beloved flip phone days!) with solid specs – a clamshell design that opens to reveal a nearly seamless connected two screen design stretching vertically (the divide between the two screens is moderately visible when off, almost invisible while turned on).

Two Samsung Galaxy Flip3 phones partially opened back to back.

Samsung disguises the mostly invisible seam between the two screens with a horizontal striped wallpaper that complements the multi-color hardware.

Three Galaxy Z Flip3 Bespoke Edition folded in closed mode.

The Galaxy Z Flip3’s distinctive namesake design in itself is enough to pique interest amongst those seeking a pocketable device with a big screen minus the heft and pocket bulge of many flagship devices. Folding down to just 4.2-inches when closed; unlike other foldables, the Z Flip3 can be opened with just one hand with a little practice. Now, Samsung has upped the ante by offering would-be buyers the option to customize the Galaxy Z Flip3 in a limited palette of color combinations that brighten up the device considerably.

Top view of closed Galaxy Z Flip3 Bespoke Edition in black with embossed Samsung logo.

Following the footsteps laid out by the launch of the Samsung Bespoke Refrigerators Design Studio, the Galaxy Z Flip3 Bespoke Studio takes a similar mix-and-match color panel approach to customization. Five different panel colors are offered – blue, pink, yellow, white, and black – alongside the option for a black or silver frame. If you’ve ever customized sneakers online before, you’ll know the deal.

Galaxy Z Flip3 Bespoke Edition shown in blue and yellow, blue and pink, and pink and yellow color combinations.

The top black panel is actually a 1.9-inch Cover Screen display that shows time, date, battery, and notifications with just a tap.

Two Galaxy Z Flip3 Bespoke Edition opened partially in vertical

Samsung sells the Galaxy Z Flip3 Bespoke Edition unlocked with 256 GB storage for $1099, but you can get one for $499 if you trade-in a device (with the option to stack up to four trade-ins which can result in a free new phone).

The Galaxy Z Flip3 Bespoke Studio does come with one caveat: any customized Galaxy Z Flip3 Bespoke Edition requires five to six weeks for delivery since it’s made to your preferences.

Gregory Han is Tech Editor of Design Milk. A Los Angeles native with a profound love and curiosity for design, hiking, tide pools, and road trips, a selection of his adventures and musings can be found at