American Eagle Outfitters Acquires Quiet Logistics in $350 Million Deal

Quiet Logistics fulfilment centre. Quiet Logistics.

The all-cash transaction is part of the retailer’s “ongoing supply chain transformation,” it announced Tuesday, Nov. 2. The deal follows American Eagle’s acquisition of delivery startup AirTerra in May.

Quiet Logistics is a third-party supply chain operator for more than 50 direct-to-consumer brands. Based in Devens, Mass., the company runs eight fulfilment centres with robotic capabilities. Its previous owners were real estate firms Related Cos. and Greenfield Partners LLC, which bought the firm in 2019 in a joint venture.

Under American Eagle Outfitters, Quiet will continue to operate independently.

“An important pillar of our strategy is transforming our supply chain to create greater agility, speed and diversification,” Jay Schottenstein, chief executive of American Eagle Outfitters, said in a statement. “Our vision is to create an on-demand, hyper-scaled operations platform that enables brand success.”

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