In about 2 years of long-distance activities, with two dedicated missions (February 2017 and February 2018), the SIIES work team coordinated by worked on defining the strategic model of operation of the centre.

Two workshops were held in which several actors took part, leading to the development of the current functioning model of the centre. has played the role of facilitator of the process, first through research on the main international design centres to build a common cultural base and propose feasible models, and then with research on the Yucateco system to understand the characteristics of the area, the entrepreneurial and political system and the network of potentially viable actors.

Workshop 1

The material created was the basis for the first workshop where, thanks to a series of tools (CARD) elaborated by, the wishes of the scientific, political and entrepreneurial system were verified on the basis of an ideal model.

The following elements were analysed and defined during the period of long-distance work between the SIIES team and

  • role of the design centre within the regional innovation ecosystem
  • financing and operating policies
  • first hypothesis of provided or payable services

At the same time, work has been developed to define the identity of the centre with the creation of the Diseno Yucatán brand, a coordinated identity manual and the use of the brand as a quality label.

Workshop 2

During the second strategic workshop the transition from a model to 5 service elements was discussed, which would have provided for the actual structuring of the centre with a physical structure, a hybrid centre model based on 3 basic points that relate to: Education, Coaching and Networking.

The basic idea is that of a thin centre acting as an “innovation hub” connecting all the actors and building a model of progressive sustainability, aiming at the self-sustainability of the operations.

It was therefore decided to adopt a virtual model in which the site acts as the connecting point, and various actions have taken place in the region which are aimed at accrediting the centre and foreshadowing a possible model of development.

The activities according to the scheme have more precisely provided:




First actions of cultural approach and some hypotheses of interesting areas of development for the sectors of fashion, crafts, culture and tourism and industry 4.0.

Various actions including pilot project with Canaive, development of collections for 3 companies in the fashion industry, brand formalisation and site development.

Go to projects:

A first contact action was initiated with different actors in the region to which a formalisation of interest and involvement for subsequent developments should follow.